Subscription Boxes Done Right
Subscription boxes are the latest hot trend in e-commerce. According to McKinsey & Company, 15% of online shoppers have signed up for one or more recurring shipments. And subscription services have grown by more than 100 percent year over year since 2012, mainly driven by a younger, urban demographic. Both start-ups and well-known retailers are taking advantage of this trend in new ways. And it is not just the product in the box, but also the perceived value the customer sees when they receive the box in the mail. In many ways the box itself is the first touch point between the brand and the customer. That is where Packaging Express comes in!
We at Packaging Express not only have the right machines and capabilities to create subscription boxes, but we also have the expertise to make your brand and product presentation the best in the market. We manufacture boxes for various subscription services that target many enthusiasts. Subscription boxes can target customers monthly or quarterly and they can be tailored to focus on a variety of interests. These interests can range from anything relating to beauty products to beer, wine, cheese, chocolate, flowers, bacon, golf fanatics, watch lovers, early child development programs and so much more. We are also a proud member of the Subscription Trade Association (SUBTA), which allows us to stay on top of the latest trends, research and best practices. We don’t just want to make the box for you, we want to create an experience for your customers from the first time they receive their subscription box!
What makes Packaging Express the perfect company to partner with on producing subscription boxes is our print capabilities. There are three methods to put artwork on corrugated boxes.
Direct Print: This method is perfect for your large quantity runs where we use print plates as we manufacture the boxes to be cost-effective.
Digital Print: We can print any color on corrugated material using our digital printers, which sets us apart from our competitors. And we can digitally print any quantity of boxes – no job is too small!
High-Resolution Litho Label: This is by far the most impactful of the three methods of putting your artwork on boxes. Litho labeling provides for a very rich premium multi-colored presentation for your brand.
We would love to help you become successful in the subscription box business, so contact us today and we can review what makes sense for your product!